It’s hard to imagine there is anyone that doesn’t know that October is Breast Cancer Awareness Month.  So what do you say that hasn’t been said?


Pink Ribbon with the words Find The Cure


  • Rub ‘em if you love em
  • Save the ta-ta’s
  • Check your bumps for lumps
  • Save second base
  • Rub your Boo-Bees
  • Big or small, save them all


Faces or stories?

Sadly there are WAY too many out there.   I’m still amazed when I meet people who don’t personally know anyone who has been affected by breast cancer.   But most people don’t have to think too hard to come up with at celebrity at the least.  So we know the stories.


  • Nancy Reagan
  • Lorie Christensen (my mom)
  • Sandra Day O’Connor
  • Delores Ranken (my aunt)
  • Sheryl Crow
  • Merri Chapman (my aunt)
  • Edie Falco
  • Rachel Wente-Chaney(my cousin)
  • Dorothy Hamill
  • Lucille Mellen (my grandmother)




  • Breast cancer is the most frequently diagnosed cancer and is the leading cause of cancer death among women worldwide.
  • Every 19 seconds, somewhere in the world, someone is diagnosed with breast cancer.
  • 74 seconds, somewhere in the world, someone dies from breast cancer.
  • Early detection and effective treatment for breast cancer have resulted in a 33 percent decline in breast cancer mortality in the U.S. since 1990.


So what do I say about breast cancer awareness that hasn’t been said?  Simple, I don’t “say” anything…I challenge everyone who reads this blog DO something about breast cancer awareness month.  Set a goal:

  • Talk to a different person each day in October about breast health
  • Set up a buddy system to personally remind your XXX (fill in the blank) best friends about breast self exams
  • Schedule a date for your mammogram and drive someone you know to their mammogram
  • Ask your co-workers to join you in making healthy choices to reduce your risk – walk at lunch, make better meal and snack choices.
  • Educate yourself and know your risk – not the risk of “all the women in the world” YOUR personal risk for breast cancer.


Pick an idea from the list or come up with your own, but I challenge you to redefine breast cancer awareness month this year.  Then take it one step further and challenge at least one person to do the same.